Universal Context and the CRM after the database
Why agent-driven CRMs need consistent meaning, not just a prettier database.
CRM · Published February 2026 · 10 min read
Why agent-driven CRMs need consistent meaning, not just a prettier database.
An overview of what RevOps is, what it is not, and how to build a calm, coherent revenue system without fragile bureaucracy.
Eight CRMs with powerful data modelling capabilities, including custom objects and flexible relationships.